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10 Million and Counting

Dr. Mike Evans is founder of the Health Design Lab at the Li Ka Shing Knowledge Institute, an Associate Professor of Family Medicine and Public Health at the University of Toronto, and a staff physician at St. Michael’s Hospital. He is changing the way we interact with patients and does this by working with filmmakers, illustrators, patients and experts to make content that people like to both use and share.

23 and 1/2 hours: What is the single best thing we can do for our health?” and “Let’s Make our Day Harder” are two examples of powerful videos garnering more than 10 million views. They are essentially visual lectures that provide non-medical interventions to help patients better understand and learn about the health benefits of exercise.


© Dr. Mike Evans, 2011 (“23 and 1/2 hours: What is the single best thing we can do for our health”), 2013 (“Let’s Make our Day Harder”). Reproduced with permission from Dr. Mike Evans, 2015.

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